Other solutions like Algolia (66% YoY growth), a search and discovery platform, and customer success software Vitally (45% YoY growth) also rank among the fastest growing. But in 2022, the fastest-growing app was June, a product analytics tool, posting 83% year-over-year growth. The most popular apps are Google Analytics (used by 67% of Twilio Segment customers), Mixpanel (51%), and Facebook Pixel (41%). Enterprise solutions show rapid growth. The Twilio Segment platform helps customers activate their data by connecting to more than 400 different SaaS apps.By making two simple recommended changes to their workspace, the customer saved 1.6 billion API calls per month, saving them valuable time and money by collecting and activating data more effectively. For example, Twilio recently developed a strategy with one customer after discovering that they were tracking hundreds of repeat events, and sending data to multiple redundant destinations. In recent months, Twilio Segment has been teaming up with an increasing number of customers who are seeking ways to further optimize their data processing methods, and to maximize ROI.
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